August 7, 2012 - In just a few short weeks, thousands of undergraduates will be heading to campuses nationwide, many of them interested in Greek Life. Before school starts, here are some fall recruitment tips from the "Fall Recruitment Check List."
1. Create a names list. No complaints, just do it. Put potential new members names on a list in a google doc. Set goals. Share your list with all the members of your chapter, advisors, and a member of the staff for coaching. Make sure your members update the list. Include everyone you know! Check out a sample list here (based on another created by Phired Up): Names List
2. Develop principled selection criteria. If we are really going to recruit the top men on campus, we must have actual measurable criteria. We must not settle for “good guys” that are nothing more than cool to hangout with. Develop principled selection criteria to actually evaluate your potential associate members. Sigma Tau Gamma has developed a sample as well, here. Each chapter should create its own criteria based on the principles to guarantee you are selecting the best of the best. You believe in value, learning, leadership, excellence, benefit, and integrity; let’s recruit a lot of other men that do, too!
3. Get a recruitment consultation. Each chapter is encouraged to call the Fraternity Headquarters and visit with Paul Manly or Derek Kaimann, our in-house recruitment experts! Paul and Derek can coach you through everything from creating a names list and planning small activities to offering a bid and overcoming objections.
In addition to recruitment, here are some things you can do to engage your members:
4. Social Media: Utilizing social media is a great way to get potential new members to your events. Update your Facebook and Twitter page with news, pictures, and an event list, which is easy for new members to locate.
5. After Recruitment:
Prepare the necessary tools for the Path of Principles program
. By being prepared before the program starts, members will more likely be ready to be initiated on the fourth week.
6. Brotherhood: After all the hard work your chapter has put in, celebrate with a brotherhood event like watching a football game or planning a mixer with a sorority.
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